With over 200 million users around the world, WIX seems to be the next best thing in website building! With many small businesses owners opting for this new drag and drop website creator, is it really all that it claims to be? Some swear by its ease of use and functionality, but others seem to be swearing at it rather than by it.
Organic search delivers 53% of total site traffic. And that figure is growing yearly. Google dominates the industry, with a 90%+ market share. For small businesses, ranking on page 1 is often what makes the difference between keeping heads above water and filing Chapter 11. Showing up on Google is relatively easy. Just pay. But the problem is that paid search is becoming increasingly expensive.